The Ultimate 2024 Ulta Birthday Gift Guide: 7 High-Value Freebies You Can Still Claim
Are you an Ulta Beauty enthusiast eagerly awaiting your birthday month? You're in luck! The Ulta Birthday Gift for 2024 and the current 2025 offerings have been some of the most exciting in the Ultamate Rewards program's history, featuring high-value deluxe samples from coveted brands. As of late 2025, Ulta continues to rotate its free birthday gifts, ensuring a fresh selection of top-tier skincare, makeup, and haircare products is available to celebrate your special day.
This comprehensive guide breaks down the recent and current freebies, explains exactly how to claim your gift in-store or online, and details the exclusive bonus perks that Platinum and Diamond-tier members receive. Don't miss out on securing your free luxury product—it's a simple process that adds significant value to your loyalty membership.
The 2024 & 2025 Ulta Birthday Gift Lineup: A Look at the High-Value Products
The core of the Ultamate Rewards program's birthday benefit is the free product, which is a travel- or deluxe-size sample from a premium brand. Ulta rotates these offerings on a quarterly or monthly basis, meaning the selection changes throughout the year. The gifts for 2024 and the current 2025 options have included some incredible, high-value items, often with a retail value of $15 to $25.
Top Ulta Birthday Gift Options from 2024
The 2024 lineup was particularly strong, featuring a mix of cult-favorite and luxury brands. If you had your birthday in 2024, you likely had the chance to choose one of these fantastic options:
- Drunk Elephant Protini Polypeptide Cream: A high-demand, deluxe sample of a firming and hydrating moisturizer, often valued around $22.
- Living Proof PhD Advanced Clean Dry Shampoo: A travel-size version of a popular, high-performance dry shampoo, valued around $18.
- NARS Afterglow Sensual Shine Lipstick: A deluxe sample of a luxurious, shimmering lipstick or balm, highly sought after by makeup enthusiasts.
- OSEA Undaria Cleansing Body Polish: A deluxe sample of a marine-based body cleanser and exfoliator, perfect for a spa-like experience.
- Clinique Moisture Surge: A hydrating favorite, often offered as a travel-size jar of the popular gel-cream moisturizer.
- Bumble & Bumble, Kristen Ess, and Tula: Various products from these popular hair and skincare brands were also featured as rotating options throughout the year.
Confirmed Ulta Birthday Gift Options for 2025
The 2025 offerings continue the trend of high-quality products, ensuring the Ultamate Rewards program remains competitive. While the selection is subject to change, these are some of the confirmed options spotted in early and mid-2025:
- Kopari Marine Clean Purifying Gel Cleanser: A travel-size cleanser from the coconut-powered brand.
- Live Tinted Hueguard 3-in-1 Mineral Sunscreen: A deluxe sample of a popular mineral sunscreen and moisturizer.
- bareMinerals Original Mineral Veil Setting Powder: A deluxe sample of the classic, high-value setting powder, often valued at $20.
- Too Faced: A rotating makeup item, such as a deluxe mascara or lip product.
The ability to choose from a selection of available gifts, rather than being limited to a single item, is a major upgrade to the Ulta Beauty Rewards program that members appreciate.
How to Claim Your Free Ulta Birthday Gift: A Step-by-Step Guide
Redeeming your free Ulta birthday gift is simple, but it requires a few key steps to ensure you receive the offer on time. The most important requirement is being an active member of the free-to-join Ultamate Rewards program.
1. Ensure Eligibility and Update Your Profile
To be eligible, you must be an Ultamate Rewards member and have your correct birth date registered in your member profile before your birthday month begins.
- Join Ultamate Rewards: Sign up for the program in-store, online, or through the Ulta Beauty app.
- Verify Your Birth Date: Double-check your profile information to ensure your birthday is correctly entered.
- Opt-In to Emails: Make sure you are opted into Ulta Marketing emails, as this is how the coupon is typically delivered.
2. Receive and Activate Your Offer
You will receive your birthday offer at the beginning of your birthday month. This offer includes two main perks:
- The Free Gift Coupon: This will arrive via email or appear in your Ulta Beauty app. The coupon is valid for your entire birthday month, but gifts are available only while supplies last, so it's best to redeem early.
- 2X Points: All members automatically earn double the points on every purchase made throughout their entire birthday month.
3. Redeem Your Free Gift In-Store or Online
You can claim your free gift either during an in-store visit or by placing an online order.
- In-Store Redemption: Simply present your coupon (digital or printed) at the checkout counter.
- Online Redemption: Use the unique coupon code from your birthday email or the Ulta app at the checkout screen.
The free gift is typically a travel-size or deluxe sample product and cannot be redeemed for cash or combined with other specific offers, though it can usually be added to an order that includes other purchases.
The Exclusive Platinum and Diamond Member Bonus Perk
For Ulta’s most loyal customers, the birthday celebration includes an extra, high-value bonus. Members who achieve Platinum or Diamond status receive a secondary, exclusive birthday reward in addition to the free deluxe sample and the 2X points benefit.
Platinum and Diamond Tier Requirements:
- Platinum Status: Achieved by spending $500 in a calendar year. Platinum members earn 1.25 points per dollar spent.
- Diamond Status: Achieved by spending $1,200 in a calendar year. Diamond members earn 1.5 points per dollar spent.
The Bonus Birthday Gift: A $10 Off Coupon
The extra perk for these elite tiers is a $10 off coupon that can be used on nearly any purchase, both online and in-store. This $10 coupon provides a significant discount and is a major incentive for members to reach and maintain a higher rewards tier. This bonus coupon is delivered along with the free gift coupon and 2X points notification at the start of your birthday month.
Maintaining Platinum status also ensures your points never expire, adding another layer of value to the program.
Maximizing Your Ulta Birthday Benefits
To get the most value out of your Ulta birthday perks, consider these expert tips:
Redeem Early: Because the free gifts are only available while supplies last, it is highly recommended to claim your gift as early in your birthday month as possible. This ensures you get your preferred choice from the rotating selection.
Stack Your Points: Plan any major beauty purchases, such as new makeup, skincare refills, or hair tools, for your birthday month. Since you earn 2X points on everything, a large purchase will significantly boost your points balance, bringing you closer to a future discount.
Utilize the $10 Coupon: If you are a Platinum or Diamond member, use your $10 off coupon strategically. It can be applied to almost any product, even those that are already on sale or part of a gift-with-purchase promotion, maximizing your overall savings.
The Ulta Beauty Rewards program offers one of the best birthday benefits in the retail space. Whether you're a new member enjoying your first free deluxe sample or a Diamond member stacking your $10 coupon with 2X points, the birthday month is the perfect time to celebrate your love for beauty.
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